Kenna Brosseau (Taylor)

Description: Microsoft’s Clint Will defines the why and how of targeting and driving collaborative business development/pipeline building activities for managed accounts and welcomes an esteemed partner panel to discuss how Partner Sellers + Microsoft Sellers can drive incredible success with proven Co-Sell strategies, approaches and outcomes.

1. How to approach Microsoft sellers with target accounts
2. Explore information partners can bring to the table to add value to MS sellers
3. How partners build trust with a new Microsoft seller you have not worked with
4. Best practices in co-selling excellence and lessons learned/pitfalls to avoid
5. Define the importance of establishing a collective sales strategy early in the engagement